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Showing posts from 2011

Celebrating 20 Years!

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Posted by Tina

Our members and friends enjoyed a wonderful evening at the Valencia Ballroom in York as we celebrated our 20th Anniversary as an organization. We have come a long way over the past 20 years and our continued growth and success is because of our members, our sponsors and our partners.  This evening was our celebration.


Food stations with an international flair - and delectable selections - were set up around the room for guests to enjoy while networking.







Tina Weyant thanked our event sponsors:  Bentley World Packaging, Fulton Bank, MANTEC and Stambaugh Ness, as well as the event's "performance sponsor" Barley Snyder LLC and "table sponsor" John S. Connor.  She then introduced Mayor C. Kim Bracey, Mayor of the City of York, who offered congratulatory remarks.  WTC Board Chair Kim Willing provided a brief summary of our organization's history and thanked current and past board members, sponsors and partners.
You can see highlights of our timeline on…

Mobile Marketing Statistics

Posted by Melissa
Some interesting facts about worldwide usage of Mobile Marketing:
·         77 percent of the world population are mobile subscribers ·         25 percent of mobile Web users are mobile-only in the US ·         8 trillion text messages will be sent in 2011. ·         In the UK and France opt-in SMS gets the best results, in Germany mobile Web ads get the best results. ·         The world's most populous nations have the most mobile subscriptions (unsurprisingly), China and India lead growth ·         70% of Egyptians use mobile devices only to access internet ·         In three years over 300,000 mobile apps have been developed
From http://mobithinking.com/mobile-marketing-tools/latest-mobile-stats

PoolPak Company Tour

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Posted by Tina

On October 27, PoolPak International hosted our group for a company tour and luncheon discussion about the successes and challenges they face in competing in a global marketplace. 

PoolPak International manufacturers a full line of dehumidification systems designed for indoor pool applications, such as large athletic pools, natatoriums in schools and universities, commercial pools and hotel/motel leisure pools. 

Their systems are currently sold in 20 countries. PoolPak also has a joint venture with a Chinese company, the biggest pool contractor in China, which has helped with lead time as well as expensive shipping challenges. 
This event was part of a series of company tours offered in partnership with MANTEC, Inc.showcasing our members and clients who excel in international trade and innovation.

Melissa's List of #TwitterDonts and How to Fix Them

Posted by Melissa

Here is my list of #twitterdonts for the month of October, dealing with unnecessary self-promotion.  I don't consider myself an expert on this topic by any means, but I have made some observations in the "twitterverse" and would like to offer some helpful suggestions to make your tweets more effective:

-“Now following…” tweets oMost users get notifications that you start following them or if they don’t, they can see their follower number increased and check them.The only reason you are tweeting these now following tweets is to highlight yourself.If you wanted to highlight the person you are following, then do a Follow Friday shoutout, or do another shout out of why people should follow that user.The Now Following tweets are just a way to highlight yourself and take up space in the universe, because unless there is a good reason to follow them, no one cares that you just started following that person.
-Asking people to follow you or follow you “back” (witho…

An Overlooked Aspect of Exporting……Packaging…

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Guest Blogger Sara E Scarfo, Bentley World Packaging There are many positive and rewarding aspects to exporting products overseas. However, many companies can find themselves in a costly situation if they have not considered the complete supply chain. A largely overlooked cost in exporting overseas is the packaging of your product.Failure to understand the importance of proper packaging can cause damage to the product, misrouting of the package in transit, and ultimately delay in delivery to your customer. We will discuss three areas of concern when shipping a product overseas whether by ocean or air. The first area of concern is the rust and corrosion factor. The cost of damage through corrosion is estimated at $300 billion per year in the US. Of this 35% or $104 billion is avoidable. Of that, $20 billion occurs in the exporting of goods.Causes of corrosion can be tracked to moisture contacting metal through salt spray, acid rain, and condensation from sudden changes in temperature or…

Another Successful "Bringing the World to YOU!" Event

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Posted by Tina

September 14 was a busy day for everyone at the WTC as we hosted 20 of Pennsylvania’s Overseas Trade Representatives for a day of one-on-one company appointments, networking and learning opportunities.
 


We scheduled over 130 individual company meetings throughout the day, offering companies in southcentral PA a unique opportunity to not only learn more about Pennsylvania’s free trade assistance program, but most importantly to meet face-to-face with the overseas trade representatives to discuss opportunities for selling their products or services abroad.








PA trade representatives traveled from around the globe to join us at the PA Farm Show Complex, hailing from the following countries:  Australia, Brazil, Canada, Chile, China, France, Germany, India, Israel, Japan, Mexico, Netherlands, Saudi Arabia, Singapore, South Africa, South Korea, Taiwan, UK and Vietnam.


The day started off with a well attended networking breakfast, which was sponsored by GSP Consulting

2011 Port Tour Sold Out!

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Posted by Tina
We had a lot of fun during this year's tour of the Philadelphia seaport and UPS hub at the Philadelphia airport - thanks to our enthusiastic hosts, Adam Say and his team mates at UPS, and Dominic O'Brien and his colleagues at the Philadelphia Regional Port Authority. Thanks to both organizations for helping us once again organize this tour!

Adam kept everyone entertained by raffling off prizes during the drive to Philadelphia - all participants received raffle tickets and everyone was a winner.  (On the way back we had to work to win additional prizes, as Adam kept a "trade trivia" game going. )

The tour started at the seaport - which happens to also be a military port, and thus we were not allowed to take any pictures ourselves.  But if anyone is interested to learn more about the port and the operation of it, there is a lot of information on the PRPA website.  We toured the Packer Avenue Marine Terminal, which is the Port's largest facility, and we …

"How to Export" Seminar Attracts New-To-Export Companies

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Posted by Tina

Today's morning seminar was offered in conjunction with our partner organizations, the Kutztown University SDBC and the Harrisburg Regional Chamber/CREDC International Committee.



We were very fortunate to have a great group of speakers, including Bill Folker, Senior Vice President at RBS Citizens NA  and Lou Tierno, Letter of Credit Trade Officer at Fulton Bank.  Their discussion focused on risk mitigation, practical tips on letters of credit and a brief overview of available financing programs to support export growth by US companies. 

Janet Kolokithas,International Trade Representative with the State's Center for Trade Development, provided an overview of Pennsylvania's free trade program, including their network of 21 overseas trade offices (providing services in 64 countries), their subsidized trade show booth program and industry specific trade missions, as well the the Market Access Grant program, which provides a matching grant of up to $3000 for small a…

Enjoying Indian Food

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Posted by Tina

WTC members and friends enjoyed a wonderful dinner at the Passage to India restaurant in Harrisburg last week.  

 



  
Our buffet featured a variety of traditional Indian dishes, includingVegetable Pakora, Chicken Tikka Masala, Chicken Ahuri, Vegetable Korma, PalakPaneer, Rice and freshly baked Naan.
We were again joined by members of the Harrisburg World Affairs Council for our joint "Enjoy the World" dining series event.